How Green Gate Cannabis grew online sales by $186K in 90 days
A single-location shop in Boulder replaced an embedded marketplace menu with its own website, app and loyalty program, and turned online ordering into its fastest-growing channel.
Illustrative figures based on typical customer outcomes.
The challenge
When Maya opened Green Gate, the store’s website was a single page with an embedded marketplace menu. Shoppers who searched for a product often ended up on the marketplace instead, right next to listings for competing stores.
The shop sat on page two of Google for “dispensary near me,” and there was no app or loyalty program to bring first-time customers back for a second visit.
Why they chose Budfront
Maya wanted to own her customer relationships without hiring a developer or a marketing agency. Budfront’s done-for-you setup meant her team didn’t have to learn a new tool before launch, and the flat monthly price meant no per-order fees eating into her margins.
“Within a month our own website was out-selling the marketplaces. I wish we had switched sooner.”
Maya R. — Owner of Green Gate Cannabis
What they launched
- A new website with indexable product pages and local SEO pages for the neighborhoods Green Gate serves
- A branded iOS and Android app with the same live menu as the website
- Loyalty with points on every order, online and at the counter
- Express pickup with order-ready texts and an “I’m here” button
The results
Within 90 days, online sales grew by $186,000 and the app passed 9,200 installs. Green Gate now ranks first for “dispensary near me” in its part of town, and regulars reorder their usual in two taps.
“Budfront turned our website into our best budtender. It sells all day, every day.”
Maya R. — Owner of Green Gate Cannabis
What’s next
Maya is adding birthday rewards and back-in-stock alerts through automated texts and email, and planning her first big holiday campaign with the Budfront team.
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